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"Why not?"
Like all good ideas (and many bad ones), this is all it took. As jaded veterans in all the respective prerequisite industries for launching an apparel company, a couple dudes who wanted nothing more than to say "I'm on a boat" got a website, called in some favors and kicked this little company in motion.
Why world-inspired? Why not? We're from Los Angeles, the land of many lands you cannot hope to pronounce. You do what you know. You know?
We only have a few requirements for putting our label on a piece of clothing: it makes you look good and it's not a cheap piece of generic crap. That's harder than it sounds. It pretty much means we have to do everything ourselves. From designing, to sourcing, to manufacturing, to dyeing, to finishing, to packaging, to marketing, to selling.
We trust no one but ourselves.
That sounded like a beer ad didn't it? Well, we like beer, so let's leave it.
If what you buy from us doesn't make you look good, or turns out to be crappy, let us know. We'll fix it. Cheers.
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